ANOTHER NEWSLETTER? 🤦‍♀️

Every day, your inbox is spammed with "newsletters" that are nothing more than promotional material.

For a long time now, Sales Practitioners have wanted a newsletter that showcases the latest happenings in the sales world, best practices, tech updates and more.

So, voila! Sales Street was born!

Every fortnight we'll deliver the latest happenings in the sales community right to your inbox.

Head into the first edition of Sales Street to learn what's new in our community.

Sales From Around the World

Salespersons are extensively trained to handle competitor objections, but what if you are told to talk about your competition even before the prospect raises it? Sounds counter-intuitive? In this article, Paul Petrone explains how bringing in the competition in the pitch helps you stand out, build trust and win more deals.

The Great Reshuffle is upon us, and sales teams are struggling to retain top sales talent. In this article, Mari Klotzbac of Ambition, explains how having a well-defined sales coaching program, and investing in a sales coaching platform can help in employee retention.

Salesken’s Brewery

Every salesperson has a different style of closing, and closures depend on a number of variables – customer personas, market conditions and factors beyond human control. SalesKen’s machine learning algorithms help determine the aspects that can improve closure. The reps can know in real-time the key needs of the prospect and conversation history to contextualize the conversation. Read on to learn how Salesken can remove subjectivity and help deliver a personalized approach to sales coaching.

Salesken Arcade

Are you building a Sales Team from scratch? Follow these 6 simple steps to rapidly scale your sales team. Read our full blog post on the topic 6 Tips For Scaling Your Sales Organisation Effectively here.

And, that is all we have on this week's edition of Sales Street. Do let us know what you think. And if you have any questions or thoughts about Sales, Marketing or Conversation Intelligence, do write to us and we'll get back to you in the next edition.

Regards,